The Podcast Launch Lab
Your message deserves a microphone
The Podcast Launch Lab is built around Craig's Authority Asset Method™, a proven framework for turning your podcast into a platform that builds authority, creates opportunities, fosters relationships, and drives business growth.
This isn't about launching a podcast just to have one. It's about building an asset that works for your brand and business long after each episode goes live. Launch Your Podcast in 60 Days Guaranteed.
If you follow the process, complete the curriculum, and implement action steps, you'll be on your way to a launched podcast within 60 days, or we'll work with you until you are.
WHY LEARN FROM CRAIG?
Craig Siegel didn't build a podcast just to create content. He built a platform that opened doors.
As the host of The CLS Experience, a top 0.5% global podcast, Craig has used podcasting to build relationships with world-class entrepreneurs, athletes, celebrities, and thought leaders while creating opportunities that led to speaking engagements, partnerships, business growth, and the launch of his Wall Street Journal and USA Today bestselling book.
Now, through the Podcast Launch Lab and his proven Authority Asset Method™, Craig will show you how to build a podcast that does more than generate downloads—it creates authority, visibility, relationships, and opportunities that grow over time.
everything included
12-Week Self-Paced Curriculum: Follow a step-by-step roadmap designed to help you launch, grow, and position your podcast with clarity and confidence.
Six Live Coaching Calls with Craig: Get direct access to Craig every two weeks for feedback, support, and answers to your biggest questions.
Private Community Access: Connect with other creators, share wins, get feedback, and stay accountable throughout the program.
The Podcast Launch Workbook: A guided resource packed with exercises, prompts, and planning tools to help you take action and stay focused.
Guest & Growth Frameworks: Learn how to attract aligned guests, build meaningful relationships, and expand your reach strategically.
The Authority Asset Method: Craig's proven framework for turning your podcast into a platform that creates authority, visibility, opportunities, and business growth.
Total Value: $3,500+
Your Investment: $1,997 or 3 Payments of $667
real results
“With Craig’s guidance, I launched my podcast and gained the confidence to step into visibility. My podcast is now helping my business and brand grow in ways I didn’t expect.”
— Michelle Trembly, Host of Auto Care Experience Solutions
“The training was clear, practical, and incredibly supportive. Craig walked me through every step — from equipment to monetization — in a way that finally made everything click.”
— Nicole Mixdorf, Host of Healed with Nicole Mixdorf
What You’ll Walk Away With
A Podcast Built with Intention: You’ll have a clear concept, structure, and strategy for a podcast that aligns with your voice, values, and long-term vision.
Confidence Behind the Mic: Learn how to show up clearly, ask better questions, and lead conversations with authority — without trying to be someone you’re not.
A Growth & Guest Strategy That Works: Walk away knowing how to attract aligned guests, expand your reach, and build relationships that elevate your platform.
A Podcast That Supports Your Brand: You’ll understand how to position your podcast as an authority asset that opens doors, creates opportunity, and supports your bigger goals.
faq's
What if I've never launched a podcast before?
Perfect. The Podcast Launch Lab was designed to help you move from idea to launch with a clear roadmap and support along the way.
What if I'm not tech-savvy?
You don't need to be. The curriculum walks you through the tools, setup, and systems step-by-step.
What if I don't have an audience?
Most people start without one. The focus is on creating a platform that builds authority and opportunities over time.
Can't I learn this on YouTube?
You can learn pieces of podcasting anywhere. What you're getting here is a proven system, coaching, accountability, and a roadmap designed to help you launch faster and avoid costly mistakes.
Ready to Build Something Bigger Than a Podcast?
Your voice has value.
Your message deserves a platform.
The Podcast Launch Lab isn't about adding another project to your plate. It's about building an asset that creates visibility, authority, relationships, and opportunities for years to come.
If you're ready to stop thinking about starting a podcast and finally launch one with the guidance, structure, and support to do it right, this is your next step.
Launch Your Podcast in 60 Days Guaranteed.